AJ Davis Department Stores
Introduction
AJ DAVIS is a department store chain, which has many credit customers and wants to find out more information about these customers. A sample of 50 credit customers is selected with data collected on the following five variables:
- LOCATION (Rural, Urban, Suburban)
- INCOME (in $1,000’s – be careful with this)
- SIZE (Household Size, meaning number of people living in the household)
- YEARS (the number of years that the customer has lived in the current location)
- CREDIT BALANCE (the customers current credit card balance on the store’s credit card, in $).
PROJECT PART A: Exploratory Data Analysis
PROJECT PART B: Hypothesis Testing and Confidence Intervals
PROJECT PART C: Regression and Correlation Analysis
